Your Trusted Canadian Benefits Advisor
Expert, independent group benefits consulting for Canadian employers, from sole proprietors to large organizations. Plans designed to attract talent, retain your team, and keep costs in check.
About Us
With over 15 years of experience, we bring independent, personalized benefits advice to Canadian employers of every size. We're not a call centre. We're a dedicated advisor who takes the time to understand your business.
Because we work independently, we can objectively recommend the plan that truly fits your organization, not the one that's easiest to sell.
"Our goal is simple: give every employer access to the same quality of benefits advice, regardless of size."
What We Do
Everything you need to build, manage, and maintain a benefits plan that works for your team.
Tailored plan design that balances employee needs with your budget, benchmarked against industry peers.
Health · Dental · VisionGroup life, short and long-term disability, and critical illness coverage: protection your employees can count on.
Life · STD · LTD · CIWe review your experience data at every renewal and benchmark your plan to make sure you're in the right coverage at the right price.
Annual Review · Market ComparisonEAP and mental health resources integrated into your plan, supporting the whole person, not just the medical claim.
EAP · Mental Health · WellnessWe provide the guidance and resources your HR team needs to manage enrolment, eligibility changes, and claims with confidence.
Enrolment · Claims · CommsSpecialized coverage for business owners and executives, including executive medical care, enhanced life and disability insurance, and ownership-level benefit strategies designed to protect what you've built.
Executive Medical · Key Person · Owner OptionsWith a national broker, your account sits in a queue. With us, you have a dedicated advisor who knows your name, your plan, and your people: someone who picks up the phone.
Committed to every client regardless of size. We take the time to understand your industry and your people.
No quotas, no preferred carriers. Just the right fit for your organization.
We monitor your plan year-round and flag issues before they become costly problems.
Plain language, no jargon. You'll always know what you're buying and why.
How It Works
We learn about your organization, your people, and your goals. No assumptions. Just listening.
We analyze your current coverage, benchmark against peers, and identify the best options available.
A clear proposal with options laid out side by side, so you can make a confident, informed decision.
Annual reviews, claims support, and ongoing guidance. We stay engaged long after the plan is in place.
"Benefits consulting isn't transactional. The best outcomes happen when an advisor knows your business, your people, and your goals. The right plan doesn't just protect your employees today, it helps you attract the people you need to grow tomorrow."
— Randall Pennycook, Co-Founder
Get in Touch
Reviewing an existing plan, starting fresh, or just have questions? We'd love to connect. No obligation, no pressure.